JSON Crew

JSON Crew is a software house that implements digital sales transformation. The company operates from Poland and presents services for organisations engaged in online and hybrid sales channels. Project descriptions and examples on the site indicate work across business-to-business and business-to-consumer sales environments, including e-commerce platforms, showrooms, trade events and enterprise operations.

Services and capabilities

• Digital quoting and configuration systems: delivery of browser-based tools that generate offers, apply pricing rules and consolidate templates and cenniki (price lists) to reduce manual spreadsheet work and shorten offer creation time.
• System integrations and automation: implementation of background integrations that route leads, orders and reports between web forms, CRMs, e‑commerce and fulfillment systems to eliminate manual data transfer.
• Interactive product configurators and visualisation: web-based configurators and 3D/visualisation features that let customers select product options and see real-time pricing.
• Self-service interfaces and kiosks: development of interactive kiosks and showroom systems that present product information, accept inputs and capture leads without continuous staff intervention.
• Websites and online stores: design and implementation of sites and shops integrated with configurators, payment flows and order processing.
• Operational analytics and forecasting: delivery of data pipelines and dashboards that provide near-real-time visibility into leads, pipeline and sales forecasts.

Industry focus

• B2B sales and enterprise commercial teams: process design, CRM integrations, digital offering systems and forecast automation to standardise sales steps and reduce dependence on individual employees.
• E-commerce and retail: online stores integrated with configurators and fulfillment to automate order flow and payment handling.
• Showrooms, trade fairs and hospitality environments: interactive kiosks and presentation systems for customer self-service and lead capture at physical locations.
• Industrial and logistics settings: references to location technologies and precise BLE positioning suggest work addressing warehouse, industrial or hospital scenarios where asset location and precise tracking are required.

Technology and delivery approach

• Integration-first delivery: emphasis on connecting existing CRMs, web forms, e‑commerce and fulfillment systems so data flows automatically across tools rather than through manual processes.
• Automation of operational processes: implementation of background jobs, reminders, escalations and workflows that assign lead owners, enforce deadlines and generate follow-ups without manual steps.
• Data and analytics pipelines: creation of reporting and forecasting layers that surface near-real-time metrics for managers and reduce reliance on subjective forecasts.
• Iterative implementation and MVP approach: staged projects that deliver early automation (e.g., lead assignment) within weeks, followed by broader rollout over months; typical engagement phases include process analysis, decision sessions and incremental deployments.
• Delivery models and commercial terms: reference to multiple contracting approaches (fixed price, time & materials, packages, subscriptions) and explicit handling of code ownership and change management as part of project agreements.