SUNZINET GmbH

SUNZINET is a German full-service digital agency established in 1999 as a GbR. The company operates from multiple offices in Germany, Austria and Poland, with locations listed in Cologne, Frankfurt, Stuttgart and Hamburg in Germany, Innsbruck in Austria and Gdańsk and Poznań in Poland. The organisation reports approximately 160 employees and an annual revenue figure reported for 2024.

Services and Capabilities

• Digital strategy and consulting: delivery of strategic roadmaps, process optimisation consulting and technology advisory services.
• Website and platform development: implementation of CMS-driven sites, headless architectures, portals and custom software; migrations to platforms such as HubSpot CMS.
• CRM and Revenue Operations: CRM selection, system integration, custom CRM development, marketing and sales automation and Customer Data Platform work.
• Data and AI: AI strategy and implementation, KI-based chatbots and search, enterprise architecture, data infrastructure and system integration.
• Commerce solutions: B2B commerce implementations, online shop development, PIM and e-commerce platform integrations (examples include Shopware, Commercetools, Salesforce B2B Commerce).
• Digital marketing and growth: lead generation, performance marketing, SEO/GEO, brand work, marketing automation.

Industry Focus

• Manufacturing and industrials: process automation and customer experience projects for clients such as Bosch Digital and Niedax Group.
• Healthcare and consumer goods: website, intranet and digital workplace implementations for organisations including Gerolsteiner Brunnen, Orthomol and WOFI LEUCHTEN.
• Media and publishing: intranet and digital projects for media groups such as Rheinische Post Mediengruppe and DuMont Mediengruppe.
• Finance and professional services: CRM, digital marketing and platform work for organisations including Creditreform and Bayer (corporate communications projects referenced).

Technology and Delivery Approach

• Recurring technical themes include CMS platforms (TYPO3, Storyblok, Contentful, HubSpot CMS, Directus), e-commerce platforms (Shopware, Commercetools, Salesforce B2B Commerce) and API/schnittstellen development for system integration.
• Project delivery typically assigns a dedicated project manager, uses regular stakeholder cadences (weekly to annual), and applies measurable KPIs and reporting to track outcomes.
• Teams are organised into cross-disciplinary groups including solution architects and business consultants; services include enterprise architecture, custom webparts for SharePoint Online, and integration of AI features into existing infrastructures.
• Corporate development notes the acquisition of APRACOR (a Salesforce-focused agency) in 2021, expanding CRM and digital marketing capabilities.