Dot Analytics

Overview: Dot Analytics is a data analytics company founded in 2018 in Kyiv, Ukraine. The organisation provides outsourced data services and solutions for digital businesses. Client engagements and referenced partners indicate activity with organisations beyond Ukraine, serving European and other international clients.

Services and Capabilities:

• Data engineering: design and build of data warehouses and data marts, automated ETL/ELT pipelines, data cleaning, integration of multiple marketing and product data sources.
• Data analytics and reporting: delivery of analytical outputs and executive dashboards in formats such as .xlsx, .gsheet, .csv, .pdf, .twb/.twbx, and .pbix; development of Looker Studio / Data Studio and Tableau reports.
• Data visualization and self‑service BI: creation of consolidated live tables, indicators and executive-grade dashboards to support decision making and sector-level reporting.
• Data science and machine learning: development and deployment of statistical models, recommendation systems, audience segmentation, and real‑time prediction models for personalization and operational decisions.
• Cloud and platform integration: implementation and management of solutions on cloud platforms including Amazon Web Services and Google Cloud Platform; work with Google Analytics (GA4), Google Tag Manager and Shopify integrations.
• Data strategy and governance: assessment of existing data infrastructure, design of data flows and warehouses, and embedding of privacy and protection practices.

Industry Focus:

• E‑commerce and retail: tracking and linking commerce platforms (Shopify) to analytics stacks, improving conversion and channel effectiveness, and calculating customer acquisition metrics.
• Media and entertainment: integration of audience and product telemetry for platforms such as itvX and development of analytics ecosystems.
• Education and SaaS: dashboards and embedded analytics to increase user adoption and support onboarding for companies such as Just School and Ulearn.
• Marketing and digital agencies: multi‑channel marketing data unification, attribution and LTV/CAC analysis for campaign optimization.